2016

creative JURY

JURY PRESIDENT Fernanda Romano Founder, Creative and Strategy Partner Malagueta

JURY PRESIDENT
Fernanda Romano

Founder, Creative and Strategy Partner
Malagueta

Álvar Suñol Co-President/Chief Creative Officer Alma

Álvar Suñol
Co-President/Chief Creative Officer

Alma

Erick Rodríguez Senior Art Director Anomaly

Erick Rodríguez
Senior Art Director

Anomaly

Leila Cobo Executive Director, Latin Content & Programming Billboard

Leila Cobo
Executive Director, Latin Content & Programming
Billboard

Federico Hauri VP Creative Director Bravo/Y&R

Federico Hauri
VP Creative Director
Bravo/Y&R

Alejandro Ortiz VP/Creative Director Casanova//McCann

Alejandro Ortiz
VP/Creative Director
Casanova//McCann

Martín Cerri Group Creative Director Conill

Martín Cerri
Group Creative Director

Conill

Mariana Cuesta Associate Creative Director Dieste

Mariana Cuesta
Associate Creative Director
Dieste

Mariela Rueda Associate Creative Director Deutsch

Mariela Rueda
Associate Creative Director
Deutsch

Dilam Mattia Executive Creative Director Fluent360

Dilam Mattia
Executive Creative Director
Fluent360

Manolo Vargas Senior Copywriter Grupo Gallegos

Manolo Vargas
Senior Copywriter
Grupo Gallegos

César Bettocchi Creative Director Hispanic Group

César Bettocchi
Creative Director
Hispanic Group

Jon Jaimes Associate Creative Director inspire

Jon Jaimes
Associate Creative Director
inspire

Juan Cruz Bobillo Partner / Executive Creative Director Insight

Juan Cruz Bobillo
Partner / Executive Creative Director
Insight

Alejandro Egozcue Creative Director LatinWorks

Alejandro Egozcue
Creative Director
LatinWorks

Olga Reyes Executive Creative Director López Negrete Communications

Olga Reyes
Executive Creative Director
López Negrete Communications

Alejandro Berbari Partner, SVP Executive Creative Director MARCA Miami

Alejandro Berbari
Partner, SVP Executive Creative Director
MARCA Miami

Diego Andrade Senior Copywriter Orcí

Diego Andrade
Senior Copywriter
Orcí

Florencia Leibaschoff Creative Director Richards/Lerma

Florencia Leibaschoff
Creative Director
Richards/Lerma

Marcos Calandrelli Creative Director *S,C,P,F...

Marcos Calandrelli
Creative Director
*S,C,P,F...

Marcelo Padoca Associate Creative Director the community

Marcelo Padoca
Associate Creative Director
the community

Santiago Luna Lupo Creative Director We Believers

Santiago Luna Lupo
Creative Director
We Believers

Pepe Aguilar Chief Creative Officer Wing

Pepe Aguilar
Chief Creative Officer
Wing

Jorge Jácome Associate Creative Director Zubi Advertising

Jorge Jácome
Associate Creative Director
Zubi Advertising

Favio Ucedo Ex-Chief Creative Officer Wing/Grey

Favio Ucedo
Ex-Chief Creative Officer

Wing/Grey

 
 

PLANNING & STRATEGY JURY

Marta Insua Chief Curiosity Officer Alma

Marta Insua
Chief Curiosity Officer
Alma

Omar Quiñones Group Strategy Director Anomaly

Omar Quiñones
Group Strategy Director
Anomaly

Juan Mantilla VP, Strategic Planning Bravo/Y&R

Juan Mantilla
VP, Strategic Planning
Bravo/Y&R

Simón El Hage SVP Director of Strategic Planning Casanova//McCann

Simón El Hage
SVP Director of Strategic Planning
Casanova//McCann

Dania Aguayo Associate Director of Strategic Planning Conill

Dania Aguayo
Associate Director of Strategic Planning
Conill

Gabriela González Strategic Planning Director Dieste

Gabriela González
Strategic Planning Director
Dieste

Catarina Goncalves Planning Director Grupo Gallegos

Catarina Goncalves
Planning Director
Grupo Gallegos

Ana Gamez Senior Strategic Planner inspire!

Ana Gamez
Senior Strategic Planner
inspire!

Liria Barbosa Director of Planning Insight

Liria Barbosa
Director of Planning
Insight

Edgardo Olaizola Strategy Director Lápiz

Edgardo Olaizola
Strategy Director
Lápiz

Aliya Ghows Senior Director, Strategic Planning LatinWorks

Aliya Ghows
Senior Director, Strategic Planning
LatinWorks

Michele Hall Associate Account Planning Director López Negrete Communications

Michele Hall
Associate Account Planning Director
López Negrete Communications

Henry Gómez Senior Director, Strategic Planning MARCA Miami

Henry Gómez
Senior Director, Strategic Planning
MARCA Miami

Quim Gil Principal/ Brand Planning Richards/Lerma

Quim Gil
Principal/ Brand Planning
Richards/Lerma

Antonio Nunez Head of Planning *S,C,P,F...

Antonio Nunez
Head of Planning
*S,C,P,F...

Marco Vega Co+Founder/Chief Strategy Officer We Believers

Marco Vega
Co+Founder/Chief Strategy Officer
We Believers

Laura Chavoen Director, Social Strategy Wing

Laura Chavoen
Director, Social Strategy
Wing

Pablo Rosas Account Planning Director Zubi Advertising

Pablo Rosas
Account Planning Director
Zubi Advertising


CRAFT JURY

Elda Bravo Principal / Head of Production ACA Films

Elda Bravo
Principal / Head of Production
ACA Films

Marcos Cline-Márquez Executive Producer Altered.LA

Marcos Cline-Márquez
Executive Producer
Altered.LA

Marcelo Páez Executive Producer/Director America Filmworks

Marcelo Páez
Executive Producer/Director
America Filmworks

Mary Pimienta Executive Producer Basecamp Entertainment

Mary Pimienta
Executive Producer

Basecamp Entertainment

David Chipón Executive Producer Bikini Films

David Chipón
Executive Producer

Bikini Films

Javier Carbo Executive Producer / President Carbo Films

Javier Carbo
Executive Producer / President

Carbo Films

Rodrigo García Sáiz Director Central Films

Rodrigo García Sáiz
Director

Central Films

Nelson Cabrera Director Cherry Sundae Media

Nelson Cabrera
Director
Cherry Sundae Media

Francisco Pugliese President/Director D'Avant-Garde Media

Francisco Pugliese
President/Director
D'Avant-Garde Media

César Ahumada President/Executive Producer La Fabrica Films USA

César Ahumada
President/Executive Producer
La Fabrica Films USA

José Antonio Alvarez Executive Producer Harpoon Pictures

José Antonio Alvarez
Executive Producer

Harpoon Pictures

Pablo Caceres Chief Creative Officer Indiehouse

Pablo Caceres
Chief Creative Officer
Indiehouse

Fro Rojas Classy Director/Photographer/Editor Kreative Kontent

Fro Rojas
Classy Director/Photographer/Editor
Kreative Kontent

Juan Pablo Taylor Executive Producer Landia

Juan Pablo Taylor
Executive Producer
Landia

Jorge Colón Director Letca Films

Jorge Colón
Director
Letca Films

Alina Havandjian Director of Marketing and Sales MAkinE Studios

Alina Havandjian
Director of Marketing and Sales

MAkinE Studios

Pablo Colella Editor / Owner Mármol Miami

Pablo Colella
Editor / Owner

Mármol Miami

Leo Lovera Founder/Head of VFX & Post Moving Forward Studios

Leo Lovera
Founder/Head of VFX & Post

Moving Forward Studios

Leda Nasio Executive Producer Nunchaku

Leda Nasio
Executive Producer

Nunchaku

Alexis Estiz Partner & Head Composer Personal Music

Alexis Estiz
Partner & Head Composer
Personal Music

Pablo Piriz Head of Postproduction Pixel Power LLC

Pablo Piriz
Head of Postproduction
Pixel Power LLC

Santiago Francia Production Manager RAYA

Santiago Francia
Production Manager

RAYA

Hernán Menéndez Founder TheCutClub! Corp

Hernán Menéndez
Founder
TheCutClub! Corp

Jorge Vallejo Editor Vapor Post

Jorge Vallejo
Editor
Vapor Post


The U.S.H. Idea Awards have increased the size of the jury in order to be more inclusive within the industry. We invited different U.S. Hispanic advertising agencies and production companies to participate with their Chief Creative Officers, Executive Creative Directors, Creative Directors, Associate Creative Directors, Directors or Executive Producers or other nomination of their choice. We are honored with their participation and we look forward to see you in Miami!